Product Selection Should Start With The Entourage Effect

“The whole is greater than the sum of its parts.” First said by Aristotle, this phrase has been used in countless situations to break down the concept of synergy.

Just think about it.

Whenever you decide to make a purchase that will affect the quality of your life, you’ve already made the decision that it is right for you—the whole. What it really breaks down to is which product contains the best “parts” that will influence you on the choice of a specific product.

Here some everyday examples:

• You’ve already decided on a certain type of car you want to buy; it’s the bells, whistles, and upgrades that you ultimately choose to go into your garage.
• You’re looking to find the love of your life, but it’s certain qualities and characteristics of that person to truly know if they are right for you.
• You’re attempting to replicate your grandmother’s famous recipe of which there are over 20 ingredients; if you leave one out, it just doesn’t turn out the same.

When the final outcome needs a decision, it’s the “parts” that effortlessly work together to make the dynamic “whole”.

Choosing the right CBD product is no different.

With a significant number of choices on the market, whether you’re new to the space or looking for something more effective, the quality of your CBD is vital to your health and well-being.

When choosing the best product for you, there is one term that sets quality products from sub-par ones:

It’s called the Entourage Effect.

The Entourage Effect is the result of when multiple phytocannabinoids are included in the extraction process of hemp oil, thus working together to provide longer lasting benefits than just the isolated cannabinoid CBD. While all forms of Hemp oil (Full Spectrum, Broad Spectrum, and CBD Isolate) contain the beneficial properties of CBD, only full spectrum hemp oil will produce the Entourage Effect.

Courtesy of Veritas Farms

How do I know if a product will result in The Entourage Effect?

It depends on what type of hemp oil it is. Here is a breakdown of the different types of oils currently on the market:

Full Spectrum Hemp Oil: Contains CBD, CBC, CBG, .3%THC, Flavonoids, Terpenes, and other cannabinoids, producing the full entourage effect. Fully integrated companies like Veritas Farms, who control the entire process from plant growth to manufacturing, are most likely the type of companies that produce full spectrum hemp oil.

Broad Spectrum Hemp Oil: Usually contains all of the above minus THC, which limits the entourage effect significantly.

CBD Oil: Most likely created from an isolate, where only CBD is extracted from the plant without any other cannabinoids. (Some companies will re-add other cannabinoids or terpenes.) This type of oil does not produce any type of entourage effect.

While this information is readily available to the public, many companies will be very creative with how they classify their product. It’s very important when selecting a product to know where it’s sourced, how it’s made, and what it contains.

The Entourage Effect is and will be a defining factor when it comes to quality products hitting the market. A quality product should include a COA (Certificate of Analysis) on not only what is in included in the oil, but how concentrated it is.

As the industry evolves, it’s important to keep the Entourage Effect as a beacon of light on quality. Hemp oil will continue to be beneficial in people’s lives, as long as it’s a product that has complete transparency and quality that a company can stand behind.

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